News
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Reputation Risk in M&A – How Hidden Perceptions Can Derail a Deal
Read more: Reputation Risk in M&A – How Hidden Perceptions Can Derail a DealReputational risk in mergers and acquisitions can shape buyer confidence, valuation, and deal success. Discover how to identify and manage hidden perceptions.
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ToFu, MoFu, BoFu – How Successful Brands Guide Customers to Purchase
Read more: ToFu, MoFu, BoFu – How Successful Brands Guide Customers to PurchaseUnderstanding the ToFu, MoFu, BoFu funnel helps businesses support customers from first awareness through to confident purchase. This guide introduces the funnel, and explains how aligning research, brand, and marketing activity at each stage builds trust, strengthens relationships, and drives sustainable growth.
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Oscar Achieves Distinction in Business Administration Apprenticeship
Read more: Oscar Achieves Distinction in Business Administration ApprenticeshipWe’re delighted to share that Oscar has achieved a Distinction in his Business Administration Apprenticeship. He now begins the next step in his career as Finance Assistant at Mackman Group.
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New Client: Disaster Care
Read more: New Client: Disaster CareFollowing successful delivery of the strategic foundation programme, Disaster Care has partnered with Mackman Group to deliver a full-service brand, digital, and research programme to support national consistency and long-term growth.
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Castore Acquires Belstaff: A New Chapter for Two Iconic British Brands
Read more: Castore Acquires Belstaff: A New Chapter for Two Iconic British BrandsCastore’s recent acquisition of Belstaff marks a bold move into luxury fashion and a powerful alignment of two iconic British brands. Discover how this strategic partnership blends heritage with innovation to shape the future of premium retail.
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ESG Disclosures in M&A: A Critical Driver of Value and Risk
Read more: ESG Disclosures in M&A: A Critical Driver of Value and RiskESG disclosures in M&A are now a key driver of value, helping reduce risk, strengthen buyer confidence, and support more successful deal outcomes. Discover how to position your business effectively.
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ESG & ROCE: The Missing Links in Business Valuation
Read more: ESG & ROCE: The Missing Links in Business ValuationEBITDA isn’t the only metric that matters. Discover how ROCE and ESG performance are reshaping business valuation and becoming key drivers of M&A success.
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What Is EBITDA—and Why Does It Matter in a Business Sale?
Read more: What Is EBITDA—and Why Does It Matter in a Business Sale?EBITDA is a key metric in business valuation—but it doesn’t tell the whole story. Learn how brand, culture, and intangible assets can strengthen your sale value.
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Why Cultural Alignment Is A Dealbreaker In Mergers And Acquisitions
Read more: Why Cultural Alignment Is A Dealbreaker In Mergers And AcquisitionsM&A success isn’t just about financials—it’s about cultural fit. Discover how brand and cultural due diligence can make or break a deal, and why it’s often the hidden risk behind the numbers.
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Unlocking Growth: The Strategic Imperative Of Modern Marketing
Read more: Unlocking Growth: The Strategic Imperative Of Modern MarketingMarketing is no longer just about promotion—it’s a strategic force for growth. Discover how CMOs, AI, and purpose-led campaigns are reshaping the future of business.